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Where We Are Now

Let’s all take a moment to be brutally honest with ourselves: US private practice healthcare is sick and getting sicker by the day. Rising administrative burdens, shrinking reimbursements, and the consolidation of healthcare into hospital systems have squeezed out independent physicians who once thrived on patient loyalty and community care. This evolution has not only hurt physicians, but also the patients who seek them. Costs are higher at consolidated large hospital systems and quality is stagnant or down. Physicians old and new are now asking the same question: How do we stay independent?

Physicians need to create more profitable private practices. To do this we need to discuss one of the biggest taboos in physician lead healthcare in America: Money. Though often highly paid, physicians openly discussing making money while practicing medicine can appear exploitative. Meanwhile, the public, insurances, and government structures squeeze physicians to make less and take on more. Its unsustainable and has in part lead us to the current circumstance of massive private practice consolidation. We need to re-emphasize the importance of diverse and stable revenue sources for private practice physicians and encourage detailed conversations on how practices across the nations are achieving this. This is not to say physicians buy and large should change their perspective on patients, however, physicians need to be creative in adapting the private practice model to properly fund the essential community-based activities they are being priced out of. This revenue problem is extensive and core to the industry, meaning there will need to be changes on multiple systemic levels to address it long term. One solution many physicians and private practices have started to embrace is transforming your private practice into a hybrid clinical site by integrating clinical research.

It positions your practice at the leading edge of medicine, turns patients into research participants with access to treatments that escape the formulaic restraints of today’s medical system, and opens a stable, diversified revenue stream that large institutions have leveraged for years.

In this article I am going to try and break down why clinical research is the lifeline private practice medicine needs in 2026 and how to get started.


The Financial Reality: Why Private Practices Need a New Playbook

Reimbursements for patient visits have stagnated while overhead costs climb. Insurers pay late and less. Administrative tasks balloon, leaving physicians exhausted and underpaid. A 2025 survey by the Medical Group Management Association showed that over 60% of independent physicians report declining margins despite steady patient volumes. The math simply doesn't compute anymore if you rely solely on traditional fee-for-service models. Meanwhile, pharmaceutical sponsors are pouring billions into clinical research each year, the primary destination of those billions being [private clinical research sites] (https://www.abacum.ai/blog/clinical-trial-costing). However, they're desperate for qualified sites that can execute trials efficiently and recruit real-world patients.

If you’re wondering if there really is a need more patients for these sponsors, the answer when it comes to patient recruitment is always “never is enough”. Patient recruitment historically has been and will likely continue to be the number one concern for sponsors looking to execute timely and cost-effective trial management. Physicians in the US lag behind significantly in the participation of these trials, with most estimates pinning the participation rate of physicians somewhere at or below 3%. Yes, physicians interested in this work need to ensure they are providing high quality compliant work, but once achieved, there is more than enough to go around for physicians willing to look.

The gap between available trial funding and available site capacity is your opportunity.


The Clinical Site Advantage: Turning Science into Sustainability

Adding a clinical trial unit within your existing practice does three powerful things for both you and your patients:

  1. Diversifies income. Clinical research payments are not tied to insurance claims. Sponsors or CROs (contract research organizations) pay directly to the site per patient, per visit, or per milestone. That means predictable, higher-margin revenue that is negotiated without the restrictions of insurance or government pressing their thumb down to restrict physician profits. Per patient revenue varies widely between therapeutic area and trial complexity, however, ranges to expect are anywhere [between $5,000 and $25,000] (https://www.physiciansidegigs.com/clinical-trials-revenue-potential-for-private-practices) per patient enrolled. There are also standard “study start up” and administrative fees that are rewarded independent of patients being enrolled.

  2. Elevates patient care. Patients gain access to investigational therapies and novel treatments that may not be available commercially for years. These treatments also often break your patients out of the formulaic required medications that insurance structures require. Drug/device/procedure costs are entirely covered by sponsors for the course of the trial and afterwards there are often compassionate use programs to continue patients on the treatment if they wish. This paradigm shift breaks any reliance on the insurances hold of you in practice. It also significantly differentiates your practice and improves both patient loyalty and recruitment efforts going forward.

  3. Future-proofs your practice. By embedding research into your operations, you position your clinic for partnerships with sponsors, biotech firms, and hospitals. Not only does this keep you from being swallowed up whole by large health systems but if executed properly can become a massive bargaining chip if you ever do decide to be acquired. Having structures in place that provide additional services to your patient and adding diverse revenue to your bottom line will make you stand out in the crowd of physicians to acquire. You become a fortified part of the future of medicine, taking back control of your destiny, whether that be pushing forward on your own, or partnering with a larger institution.


How to Start: Converting Your Practice into a Research Site

You don't need to reinvent your practice. You need to add a research layer to your existing operations. Here's the pragmatic sequence:

1. Assess Your Infrastructure

Do you have spare rooms, standard medical equipment, and any form of electronic medical record documentation in place? If you do, you've already covered a heavy lift of what's needed for a Phase II--IV trial setup. The rest is relatively easy to acquire if approached strategically.

2. Identify Therapeutic Strengths

Sponsors want sites with established patient populations. If you're a cardiologist, endocrinologist, or family medicine physician with diabetic or hypertensive cohorts you're sitting on a research goldmine. Currently there is a huge push for oncology and obesity trails throughout the US, but other ubiquitous inflammatory diseases commonly present in most private practices are also a growing center piece to the industry.

3. Partner with Sponsors or Site Networks

You can reach out to major sponsor trial databases, local site management organizations (SMOs), or use platforms like Clinolink to connect with active trials and certified staff who can get you operational fast. Since there is such a large need, and these private sites are so overworked you would be surprised how open and supportive others would be in helping a new clinical site get up and going. These relationships are key in addressing early hurdles and complex problems that may arise in the trial process.

4. Hire or Contract Key Staff

Every research site needs:

If that sounds like a hiring headache this is where Clinolink becomes your competitive advantage.

5. Begin with a Feasibility Study

Select one manageable study that fits your patient base and capabilities. Run it flawlessly. That success becomes your reputation. You should be targeting very basic studies with minimal collections and interventions. The best way to find studies like this is find registry style studies with high enrollment for therapeutic areas highly represented in your patient population. Clinolink can help you find these studies using its study search feature and Clinolink Score, a study difficulty rating algorithm.


The Patient Impact: Care Access as a Differentiator

Adding research isn't just about money it's about redefining your role in your patients' lives.

Patients trust you. They want access to better options, especially when standard care isn't enough. By hosting trials, you bring those treatments to your community rather than forcing patients to travel to academic centers.

For underserved populations, that can be *life-changing access and for you, a point of distinction that competitors can't easily replicate. Getting a patient in desperate need of an innovative track of treatment off of what the insurance companies require is highly rewarding for both patient and physician.


Entrepreneurship in the Exam Room

Launching a trial unit is entrepreneurship in medicine's purest form. You're not waiting for rescue from policy reform or hospital buyouts. You're leveraging your expertise, your patient base, and your existing space to create a self-sustaining business line aligned with your purpose.

Private practice isn't dying it's evolving. And those who adapt now will capture the upside while others are unable to control their futures.

This isn't about selling out. It's about scaling up on your own terms.


Clinolink: Your Shortcut to Site Staffing and Startup

The biggest barrier for most physicians isn't vision it's bandwidth. Finding qualified study coordinators or regulatory support can delay site launch for months.

That's exactly why Clinolink exists.

Clinolink connects private practices with freelance clinical professionals like coordinators, regulatory specialists, investigators ready to plug in immediately. You can hire per study, per milestone, or as flexible backup support. This is essential for building out a clinical study team without the risk and hassle of creating the infrastructure and economic burden of full time salaried employees.

Think of it as your on-demand research workforce. Clinolink's platform removes the friction from onboarding and lets you scale up or down as trials begin and end.

So, if you're ready to evolve your private practice into a thriving research site, Clinolink helps you start faster, operate smarter, and focus on what you do best: caring for patients.


Closing Thoughts

Private medicine doesn't have to fade into the past as large corporations swallow them up. Private practice can reinvent itself through research.\ If you're a forward-thinking clinician ready to secure your independence, diversify revenue, and deliver cutting-edge care, it's time to act.

Open your doors to innovation.\ Turn your practice into a clinical site.\ Join the new generation of physician-entrepreneurs shaping the future of independent medicine.

Start today with Clinolink.